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Joanne Luce

Managing Director

LLB (Hons), FCIS, ATT, TEP

Joanne started her training in Jersey with Deloitte Haskins and Sells in 1989, on a Graduate training programme.  Since then, Joanne has worked with several national and international firms, with a focus of driving in value for family owned businesses, often with a significant real estate involvement.

Over the last decade, Jo and her team have worked on some of the most iconic building developments that have changed the London skyline and structured some really significant sales and acquisitions of family businesses. At present Jo works with a number of highly successful and private families based in the GCC, Europe, the UK and Ireland, providing strategic support and corporate governance to enhance their objectives and minimise risk.

My children and my husband are the most important thing in my world. Creating Aqua and growing it to a multi functioning family office firm with fabulous people and great clients has brought a lot of fulfilment, laughter and a few tears. I like to think I have a talent for recognising the greatness of potential in others, I am innovative and not scared to step up, and this has made the journey here interesting. I have a passion for what Aqua does well – service delivery